Negotiating in sales – confidently, strategically, successfully

Negotiate prices and conditions convincingly

When customers demand discounts or negotiations come under pressure, strong product arguments alone are not enough. You need thorough preparation, appropriate tactics, and the ability to professionally assert your boundaries. This training focuses on challenging price and terms negotiations.

Two business partners calmly discuss the terms of an offer and compare their documents.

Who is this training suitable for?

Experienced sales staff who want to specifically improve their price and terms negotiations.

Your personal benefit.

  • Prepare negotiations in a targeted manner
  • Arguing for added value rather than mere product features
  • Responding to price pressure and tactical demands
  • Communicating even unpleasant messages clearly and professionally

The benefits for your company.

Your company supports sales staff in conducting structured negotiations regarding terms and conditions and in convincingly presenting the benefits of the offer.

This is what you can expect.

  • Pricing and terms and conditions
  • Customer-relevant benefit argumentation
  • Techniques to support closing
  • Negotiation tactics under pressure
  • Difficult conversation situations
  • Saying no professionally

Procedure, scope and practical application.

A compact online training day with concrete negotiation situations and interactive exercises.

Learn about our training approach

Key data and included services.

Scope
1 day online
Group size
4 to a maximum of 12 participants
Investment per person
590 € plus VAT.
Delivery format
Online

The exercises, analyses, and transfer modules mentioned in the training profile are part of the described program. We will clarify any further included services and potential additional costs in your specific offer.

The minimum number of participants does not guarantee that the event will take place. We will confirm the date, details, and conditions personally.

Your next opportunities to participate.

Choose a training series and check all dates, location and included services.

No date has been published for this training session at present.

Are you interested in this training? Inquire about the next session. We will inform you about the available options.

Ask about dates

Your inquiry is non-binding. Please have all dates, location, details, and included services confirmed.

Your questions about the training.

Open training or in-house: Which is a better fit?

In open training courses, you learn with participants from other companies. In-house training courses are designed specifically for one organization. Which option is better depends on your goals and circumstances.

Can I contribute my own situations?

Working on professional scenarios is part of our approach. You will find information about the required preparation and practical exercises in the schedule for each training course.

Do I need any prior knowledge?

Please note the target group and any prerequisites for the training. If you are unsure, we will be happy to advise you on your selection.

What is included in the price?

The services included are listed in each offer. Please pay particular attention to materials, analyses, in-depth training days, and any potential additional costs.

Is my inquiry already a binding booking?

Your inquiry is non-binding. We will review the selected training series and get back to you. Your inquiry does not yet constitute a binding booking.

Go into your next negotiation better prepared and with a clear strategy.

Would you like to address this topic within your own company?

We will discuss your goals and clarify how the training can be designed for your team.

Discuss the in-house option
View all sales training courses